The Missing Ingredient for Success

Nickel Communications Public Relations

Clients in the News

We offer comprehensive public relations services tailored to your needs. Each of our campaigns is uniquely designed to drive greater awareness among key stakeholders, substantially expand sales, and increase market share. Our team members have worked in both the agency and corporate worlds - including of some of the nation’s industry frontrunners like McDonald’s, WD-40, and Baskin-Robbins. We’ve also created integrated communication plans for nationally renowned companies in education technology, healthcare, consumer goods and service firms such as Lexia Learning, Mimio, itslearning, Alvarado Hospital, Smartfood Popcorn, and DLAPiper.  Our firm creates successful national, regional and local public relations and branded campaigns using media relations/publicity efforts, newsletters, promotions, special events, media training, and social media programs to expand your market share.

As a small firm, Nickel Communications strives every day to understand our clients on more than a strictly business level; we take a personal approach to our work. That approach gives us deeper insight into your business needs, helps us spot hidden opportunities for you and often provides the human-interest element that enriches your organization's story. (Plus, when you're comfortable with us and we're comfortable with you, getting together for things like meetings and tradeshows is a lot more fun!)

itslearning – IMS Global Learning Certification

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itslearning Certified by IMS Global Learning for QTI® v.2.1 Leading LMS Provider Allows for Smooth Import and Export of Assessment Items and Item Banks Within and Between Systems Boston, Nov. 7, 2017 – itslearning, the leading...

Boxlight – New Guide for Integrating STEM

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New Guide from Boxlight Provides Resources and Tips for Integrating STEM into the Curriculum Lawrenceville, GA – Nov. 2, 2017 – Awareness of the benefits of STEM education are at an all-time high. Education experts have...

Testimonials  

  • I’ve worked with Charlotte for years and can rely on her unerring eye for a story possibility, willingness to work to meet any requests I have for information, and thorough knowledge of the education market. That she wraps this package up with an enthusiastic personality and good cheer is a welcome bonus.
    Wayne D'Orio, Editor in Chief

    Scholastic Administrator

  • Working with Charlotte Andrist (Nickel Communications) is great for all aspects of PR. My company has always had very positive experiences and results, and I would highly recommend Nickel Communications to other education companies seeking PR assistance. Charlotte is extremely good at managing client expectations and then delivering above and beyond those expectations. She is well connected in the ED space and has experience with other industries, which is helpful in getting more mainstream attention when needed. Charlotte never fails to continually seek out, seize, and present PR opportunities, and...
    Steven Hoy, CEO

    DimensionU, Inc.

  • You won’t find a more knowledgeable and insightful ed-tech PR professional than Charlotte Andrist. However, her impact goes far beyond just the realm of communications. Her experience of educational publishing, and her knowledge of how ed-tech companies tick, makes her an invaluable resource. Charlotte provides outstanding public relations service, but also provides the counsel on how to maximize the value of PR by connecting it to other parts of the business. Her clients will find her to be a candid and trusted advisor, and she instantly makes any sales and...
    Collin Earnst, Vice President, Marketing

    Lexia Learning (a Rosetta Stone Company)